![]() Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Hooked: How to Build Habit-Forming Products.Indistractable: How to Control Your Attention and Choose Your Life.Podcast Consulting & Production with Jeff Sanders.In this week’s episode of The 5 AM Miracle Podcast I share one of my favorite interviews where I speak with Nir Eyal, author of Indistractable: How to Control Your Attention and Choose Your Life, about the many options we have to keep our eye on the prize. Sure, I love to cross finish lines and finish big projects - but on a daily basis I strive for focus in order to gain traction that is otherwise just an illusion. ![]() There is nothing I love more in the world of productivity than pure focus. Control Attention, Gain Traction, and Defeat Distraction ![]()
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